Tag Archives: video

As editors dream up online strategies, the short-term future of college newspapers remains in print [Video]

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While the current trend among newspapers in this country is to throw brains and money at the online side of the business, student newspapers are just getting strategies in place to put more thought into websites and social media.

At first glance, it appears counterintuitive. Today’s students are technologically savvy, quick adopters of new devices such as smart phones and programs like Facebook and Twitter. Product planners are also fast to note how infatuated twentysomethings are with their phones and tablets. But in Boston at least, student newspapers aren’t planning to abandon the print product anytime soon.

While students are generally connected through social media, it’s going to take more time to get them to go to the Internet before going to the newspaper. So much time, in fact, that editors are in no rush to abandon the print product and view the two technologies as generally separate entities.

“This is as social media savvy of a school as you can find,” said Alexander Kaufman, editor in chief of Emerson College’s Berkeley Beacon. “People at Emerson are eager to tweet about things that irk them or what they’re thinking about.”

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Listen up

When was the last time you tuned into WRBB, Northeastern’s radio station? I haven’t, and I don’t even know what its frequency is off the top of my head. But if you find it online, you’ll see tons of sports and music. Clearly there’s demand among Huskies to be heard on the radio, whether on an FM radio or through the Internet.

In my video, I talk to WRBB General Manager James Maniscalso and two students eager to start their own shows and spread their music knowledge to Northeastern. They have a point: for music lovers, a radio show is a great way to discover new bands. Even if one of them says he’s prepared to feature some pretty weird stuff.

This was really the first video I shot and edited from start to finish by myself – and it was a pain. Much like photojournalism, it forces me to use different news muscles that are totally out of shape right now. I think I’ve been too used to breaking news reporting and thinking off the top of my head that I was unprepared for the amount of planning needed to make a good video. I know for next time now.

On the upside, video journalism is pretty cool and I remember how easy iMovie is – once you know where everything is. But you’ll see my learning experience if you click below.

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